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The mind continues visual, auditory, and kinetic patters even after sensory perception has ceased — or when the pattern is technically “broken.”

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Elements with the same moving direction are perceived as a group.

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When we perceive objects we tend to perceive them as symmetrical shapes that form around their center.

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The mind groups similar elements into collective entities or totalities. Similarity is determined based on attributes such as color, size, shape, orientation, typography and other decoration. In other words, things that look similar are treated as a group. Similarity may be based on one or more attribute depending on local or global context. Determination of similarity is dynamic. In other words, as the state of an object changes, so too can the calculus of its similarity with other objects.

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Spatial or temporal proximity of elements may induce the mind to perceive a collective or totality. In other words, when things are close to one another physically, or when they occur at or about the same time, they are perceived to be related.

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